Hi, I'm Beth Schindele
I know what it feels like to be excellent at what you do and still feel completely invisible. It is not fun… It’s exhausting.
That's why I created CreativEdge, to teach women how to build visibility systems that make their businesses findable, without becoming tech experts or burning out trying.
25 Years in Tech Taught Me What Invisibility Costs
For 25 years, I implemented healthcare technology systems in practices across the country. I led major implementations, solved complex problems, and by every external measure, I was successful.
But I felt constantly overlooked. Unseen. That feeling of invisibility burned me out completely and forced me to leave.
After leaving corporate tech, I became a life coach and certified trainer. I thought the answer was getting as far from technology as possible.
But here's what I discovered:
I didn't love coaching. I loved technology.
The problem wasn't my skills. The problem was feeling invisible.
That's when I realized I could combine my 25 years of tech expertise with my coach training to teach women who were experiencing the exact invisibility I had felt how to make themselves visible online.
Teaching You to Build Your Own Visibility
CreativEdge isn't about me doing everything for you. It's about teaching you how the systems work so you can maintain your own online presence with confidence.
When you join the Content and Coaching Program, you get:
The full 12-month content library on day one (email templates, SEO guides, workbooks)
Monthly 30-minute private coaching calls where we talk through what you're building
Monthly SEO audit reports showing where your website stands
I bring both a coach's understanding of transformation AND 25 years of tech expertise. I know how to make complex systems simple, and I know what it's like to feel invisible despite doing excellent work.
Women Running Real Businesses
I have taught hundreds of people how to implement and use technology. Now, I work with therapists, life coaches, salon owners, landscapers, dog groomers, personal chefs, photographers, and women running solo businesses who are:
Focus on what they love doing, and don’t have desire or time to learn tech, design, or marketing
Tired of feeling invisible online despite doing excellent work
Overwhelmed by Google Business Profile, SEO, email marketing, and landing pages
Ready to learn how these systems work without becoming tech experts
Looking for someone patient who won't make them feel stupid for asking questions
You're not invisible because you're not good enough. You're invisible because the technology that should connect you to clients is creating a wall instead.
When you understand how these systems work, you stop feeling helpless and start feeling capable.
Done-For-You ServicesSometimes You'd Rather Have Someone Handle the Tech
I get it. Sometimes you'd rather have someone build your website and handle the technical work while you focus on your clients.
If that's you, visit BethSchindele.com for custom website design, Google Business Profile setup, and done-for-you technical support.
CreativEdge is for learning how to do it yourself.
BethSchindele.com is for having me do it for you.
Patient Teaching Without the Jargon
I don't assume you already know what SEO means or how Google Business Profile works. When you're confused, you can ask me. When something isn't working, we figure it out together.
I've taught hundreds of women how to use technology, programs, set up their Google Business Profile, build email lists, create landing pages, understand basic SEO, and use Kajabi and Squarespace confidently, without panic or confusion.
My goal isn't to turn you into a web developer. It's to make you confident enough to handle your own online presence without feeling invisible anymore.
You can earn more →here